Privacy Policy

This Privacy Policy explains how Maduqa, a product of Accufy Technologies ("we", "us", "our"), collects, uses, and protects your information when you use our WhatsApp customer engagement platform.

1. Information We Collect

We collect the following types of information:

• Business account information (name, phone number, email, location).
• Customer contact details (name, phone number) provided by the business.
• WhatsApp message content and metadata required to deliver the service.
• M-Pesa transaction SMS content when pasted into Maduqa.

2. How We Use Information

We use this information to:

• Automate WhatsApp responses and manage customer conversations.
• Send transactional and marketing messages on behalf of your business.
• Build and maintain your customer database.
• Provide analytics and reporting.
• Comply with Meta's WhatsApp Business Platform policies.

3. WhatsApp & Meta Compliance

Maduqa uses the official WhatsApp Business Platform provided by Meta. All business-initiated messages use approved templates, and we require that your customers explicitly opt in before receiving marketing messages.

4. Data Storage & Security

We store data on secure, industry-standard cloud infrastructure. Access to customer data is restricted to authorized personnel only, and we use encryption in transit and at rest where applicable.

5. Data Retention

We retain customer and message data for as long as your account is active or as needed to provide the service. You may request deletion of specific customer records or your entire account at any time.

6. Your Rights

As a business user, you can:

• Access and update your account information.
• Export customer data from Maduqa.
• Request deletion of your account and associated data.

7. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at admin@maduqa.com.

Last updated: December 2025